Advertising Media is a part of the marketing strategy to promote and market a product, service, or brand. The objective of this role is to reach out to potential buyers, get them interested in the company and convey the messages needed for them to buy products or services.
The goal of advertising media is to inform and influence the target audience through any means and mediums. The main purpose of advertising media is to increase awareness and understanding among the target audience about a specific product or service in order to attract customers.